Latest News

  • Bridgestone signs on for three more years, taking partnership through to 2029

    Bridgestone has signed a new three year deal to continue as an official partner of ABR Festival, confirming their support [...]

  • ABR Festival 2026: biggest yet, and the industry’s taking notice

    Another ABR Festival is in the books, and it's the biggest one yet. Despite a scorching heatwave and only the [...]

  • More than a festival: ABR’s growing impact on local community

    The Stratford Herald has featured ABR Festival’s contribution to the local economy, recognising the event as a major driver of [...]

  • Adventurize has a new look, and there’s a very good reason why

    Since day one, people have travelled to the ABR Festival from all over the world. We’ve welcomed riders who've flown [...]

  • Alun Davies receiving an ABR Festival PPA Award.

    ABR Festival Wins Event of the Year (Again)

    The ABR Festival has been named Event of the Year for the second year running, meaning both 2024 and 2025 [...]

  • Bridgestone renew partnership for 2026 after record-breaking ABR Festival

    The 2025 ABR Festival was the biggest yet, and we are incredibly proud to have had Bridgestone right at the [...]

  • Three Decades of Adventure: KE and Adventurize

    In the very first issue of Adventure Travel Magazine you’ll find an advert for KE Adventure Travel. You can still [...]

  • ABR Festival 2025: Unforgettable Memories and a Head Start on 2026

    Adventurize are very proud to say that our very own 2025 ABR Festival has officially set a new record, welcoming [...]

  • Adventurize Creates White Label Video Content for Visit Wales

    Adventurize recently partnered with Visit Wales to deliver a bespoke, white label content campaign showcasing Wales as a world-class destination [...]