The Stratford Herald has featured ABR Festival’s contribution to the local economy, recognising the event as a major driver of tourism, trade and community benefit for Stratford-upon-Avon and the wider Warwickshire region.
Held at Ragley Hall and delivered by Stratford-based Adventurize, ABR Festival now welcomes 20,000 attendees and is ranked as the 19th largest music festival in the UK. Its economic impact is estimated at £12 million – £18 million annually, supported by local supplier spend, visitor accommodation, restaurants, bars, fuel, transport and employment.
For the Adventurize team, that local recognition matters. ABR Festival has always been built around community: brands, musicians, speakers, traders, suppliers and the people who welcome thousands of visitors into the area each summer.
Seeing positive comments from the local community is a proud reminder that the festival’s success reaches far beyond the gates. It supports jobs, fills hotels, brings custom to pubs and restaurants, and showcases Stratford and Warwickshire to visitors from across the UK, Europe and beyond.
As ABR continues to grow, that local benefit remains central to the event’s purpose. It gives the team extra incentive to keep raising the standard, not just for festivalgoers, but for the place ABR Festival calls home.
Read the feature for yourself here.
Contact us today to see if you could have a local ABR Festival too.
